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“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – Maya Angelou

Over the last several months, I’ve worked with the fantastic team Cooper House out of Oklahoma to revamp my brand and site (you saw some teasers here). I put my heart in their trust and what they came up with is better than I could have hoped for. I LOVE my new site! And I LOOOOOVE my new look and feel of Studio Eriksdotter – this is so me.   They listened, they heard me and then they took it up a notch and delivered a mix of colorful feminine mixed in with the clean Scandinavian design.

What’s new? Well pretty much everything. Erin of Cooper house (a husband and wife team that is now quickly expanding their team) interviewed me in late November to define the Studio Eriksdotter brand. It involved commenting on several images of what I liked and didn’t like, tell the story of my life and what my goals are for my art (and yes, conquering the world and spreading joy and healing everyone was included). All these unique facets helped Erin to build the visual story of my identity.

Logos by CooperHouse

I was blown away how Erin nailed the brand, even at the first draft! She heard me, and it felt so amazing to finally have help to take my art to the next level. I’m grateful for my old site – it got me here and it was all thanks to my own HTLM knowledge but it was time for the professionals to take over.  Once Erin had nailed the logo, color palette, brand elements, icons, type faces and watermarkes, it was time for the mockup of the site. Eeek!

All it took was three versions of the site, and basically we just added onto the first version so she pretty much nailed that too right away.  Once I saw the final version I had my happy moment where I started bawling and with tears running down my cheeks (while inhaling short quick breath) I said to casey “omg I’m sooooo happy.”

Business Cards via CooperHouse and MOOCards

 Erin at CooperHouse also designed my new business cards. Preeetty.

And Ta-DAA! Here it is! The new site is live and I couldn’t be more thrilled. It has taken a lot of work but it has been such a joy working with Erin and Tim Cooper. Seriously, amazing!